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Smart Scheduling

Scheduling is where approved content becomes an actual publishing plan. Influgen's scheduler is designed to do more than "next available slot." It blends historical performance data with platform-aware guardrails so the calendar stays realistic.

Inputs to the scheduler

When you ask Influgen to generate a schedule, it looks at:

  • approved unscheduled content
  • existing scheduled posts
  • the character niche
  • the target platform for each content item
  • historical posting-time performance
  • the effective timezone for that character

Timezone resolution

Influgen resolves posting timezone from the character when possible. It checks character settings and identity metadata first, then falls back to the app default timezone. If nothing else is set, the backend default is America/New_York.

Historical optimal times

The scheduler uses stored posting-time slots with engagement scores by weekday and hour. If there is enough history, those optimal slots are preferred. If there is not, Influgen falls back to niche and platform templates.

That gives you a useful schedule on day one and a smarter schedule over time.

[screenshot: Optimal posting times chart with weekday/hour heatmap and generated scheduled posts below]

Hard scheduling guardrails

The current scheduler enforces:

  • minimum gap between posts: 4 hours
  • YouTube daily upload cap: 6
  • Pinterest daily pin cap: 12

Cancelled posts do not count against occupied slots, but active scheduled posts do.

Manual scheduling

You can also schedule a content item directly by providing:

  • scheduled_at
  • one or more platforms

If you schedule the same item to multiple platforms at once, Influgen staggers the resulting scheduled posts instead of stacking them on the exact same timestamp.

Publish now

Every scheduled post can be pushed live immediately through the publish-now action. This is useful when:

  • a campaign timing changed
  • a post finished review earlier than expected
  • a retryable failure has already been resolved

Best practices

  • use generated scheduling for weekly batches
  • use manual scheduling for campaign-specific moments
  • check caption variant selection before creating schedule entries
  • do not overload YouTube or Pinterest if you are already near the daily cap